On set with model and David Jones ambassador, Jessica Gomes, at Sydney’s La Porte Deux and the first thing that becomes apparent is her passion ? completely unwavering and authentic.
This week, Jessica has launched her own skin care product line, Equal Beauty, and it quickly becomes clear that Jessica hasn’t just lent her name to any ol’ cosmetic and skin care company to create a range off the back of her celebrity. Far from it, actually. The reality is Jessica Gomes is completely invested in this passion project ? both personally and financially. Having funded the launch of the business herself (Jessica reveals she has only just signed on a minority stake investor to assist in “taking Equal Beauty to the next level”), she has also spent the last three years (!) navigating the entrepreneurial space of the beauty world. “The hardest part of creating Equal Beauty was getting a grasp of the manufacturing chain,” admits Jessica.
Involved in every single aspect of the brand’s creation ? from concocting formulas and selecting ingredients to branding and boxes ? Jessica proves she rebuts against stereotypes that once worked against her.
“When I first started my modelling career, I was not embraced by Australia. I had to go to Asia where my career really flourished particularly in South Korea. I’m Australian and I so badly wanted to work in Australia but I was always considered the Asian model, the curvy model, the swimsuit model,” says Jessica. Having well and truly achieved both local and international success in both modelling and acting (Jessica appeared in Transformers: Age of Extinction in 2014 and also stars in the upcoming Hollywood film Bastards alongside Owen Wilson and Ed Helms, which she says was “a once in a lifetime experience”), it’s clear there is much more to this (exceptionally) beautiful human than just good looks.
Gritty Pretty sat down with Jessica over a cup of green ...